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Just A Value Investor's avatar

Great write up!

I know Mr Market currently hates cannabis companies but I could care less what Mr Market thinks. I’ve been buying companies like OGI and CRON and plan on holding them for quite some time. I’m specifically sticking with companies with great balance sheets just because I don’t know the potential short term outcome with the cannabis industry specifically the tax.

I don’t see how in the long-term the market doesn’t keep on growing and eventually become an incredible investment.

I think the most interesting thing is to see which companies get the most brand recognition and eventually become the “Coke and Pepsi” of the cannabis industry.

I think bigger companies have a massive advantage now to grow their brand recognition while the industry is struggling (financially).

Specifically, Cronos as they already charge a premium over most other edibles and have such a high market share.

To my understanding, they’re able to charge us premium because the edibles actually taste good and don’t taste like cannabis like most edibles do. This is very enticing for most people who are trying for the first time and then they end up sticking with the brands they’ve already tried despite the more premium price.

I find it funny how many value investors like to find hated industries but will stay away from cannabis companies. Again great write up and I appreciate the coverage on an industry so hated most value investors, won’t touch it.

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Double Down Capital's avatar

Nice article. Couple of questions:

- Doesn't the BAT raise price need to be adjusted somewhat for the ongoing dilution that it came attached with (the 7.5% p/a in preferred shares)?

- Why 15x EBITDA? What PE multiple does that imply?

As an aside, there seem to be a lot of adjustments in its adjusted EBITDA. Excluding R&D in particular seems a bit cheeky.

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